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Lyric Jeans Inks Film Exec Dan Grodnick for Board Seat & Product Placement

Lyric Jeans Inks Film Exec Dan Grodnick for Board Seat & Product Placement

LOS ANGELES, CA -- (MARKET WIRE) -- 04/24/06 -- Lyric Jeans, Inc (OTC: LYJN) today announced the addition of film industry heavy hitter Dan Grodnick to its Board of Directors. The former CEO of National Lampoon and Executive Producer of the highly anticipated feature "Bobby" starring Lindsay Lohan, Sharon Stone, Elijah Wood, Demi Moore, Anthony Hopkins, Heather Graham and William H. Macy has been tapped by Lyric Jeans to consult on product placement in feature films and television.

"It's an honor to have an industry veteran such as Dan on our board. With over 40 movies and TV shows under his belt, his experience and contacts for product placement play a very important role in the launch of our line which is scheduled to debut in Fall 2006," said Hanna Rochelle Schmieder, President of Lyric Jeans.

"Now more than ever, the entertainment business is integrating products into its content. Lyric Jeans make an extremely visual statement and offer an ideal co-branding opportunity to filmmakers," said Dan Grodnick.

Lyric Jeans is the innovator and manufacturer of premium denim wear characterized by a cutting-edge design strategy driven by music and song lyrics. Through the unique fusion of fashion and music, Lyric Jeans utilizes titles from all genres of music as inspiration for the brand, thereby appealing to a cross-section of various tastes and interests and enabling it to market its products on a worldwide platform. The company's strength is in its relationships with the music industry and its ability to access the Hollywood community, tastemakers and trend-setters. Lyric Jeans plans to have showrooms in South Beach, Florida and Los Angeles, California.

For more information about Lyric Jeans please visit us directly at www.LyricJeans.com or email [email protected]cJeans.com

Included in this release are certain "forward-looking" statements, involving risks and uncertainties, which are covered by the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements regarding Universal Media Holdings, Inc. or Lyric Jeans Inc. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual or future results may differ materially from those anticipated depending on a variety of factors, including continued maintenance of favorable license arrangements, success of market research identifying new product opportunities, successful introduction of new products, continued product innovation, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending, Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. Lyric Jeans Inc. and Universal Media Holdings, Inc. do not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.

Safe Harbor: This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions.

For more information
Lyric Jeans
email [email protected]
www.LyricJeans.com

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