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Online Marketing and Storytelling Training in the works for SchipulCon’09, October 15-16

The two-day training event will provide attendees with the knowledge and tools needed to accelerate growth

HOUSTON, July 27, 2009 - Helping clients and Community members alike grow their organizations through Web marketing, Schipul - The Web Marketing Company (www.schipul.com) has scheduled their interactive marketing conference SchipulCon'09 (www.schipulcon.com) for October 15 and 16, 2009. The two-day training event will provide attendees with the knowledge and tools needed to accelerate growth by enabling their communities to connect, collaborate and strengthen relationships online.

SchipulCon'09 will be hosted at the Houston Zoo, which has aggressively incorporated social media strategies into its marketing efforts. The conference will feature a keynote address from Deirdre Breakenridge, co-author of Putting the Public Back in Public Relations and The New PR Tookit, and author of PR 2.0: New Media, New Tools, New Audiences. Breakenridge, president of PFS Marketwyse (www.pfsmarketwyse-blog.com), will discuss the convergence of marketing/PR and the Internet and examine how to facilitate direct-to-consumer conversations through the use of social media applications such as Facebook, Twitter and blogging.

"People have an inherent need to connect and feel a part of something, but most organizations can do a better job of using their Web sites and various social media tools to enable those connections," said Ed Schipul, founder and chief executive officer of Schipul - The Web Marketing Company. "We expect that SchipulCon'09 will help to establish Houston as a social media hotspot and look forward to welcoming people from all over."

Tendenci software, developed and marketed by Schipul - The Web Marketing Company (www.schipul.com), powers the Web sites of hundreds of associations, corporations, government agencies, healthcare providers and nonprofits around the world. It is a powerful online tool that makes it easy for organizations to integrate social media functionality throughout their Web sites.

Registration for SchipulCon'09 is $49 before August 1st, $99 before October 1st and $149 after October 1st. Visit www.schipulcon.com/ for more information and to register.

About Schipul - The Web Marketing Company
Schipul - The Web Marketing Company developed and builds on the Tendenci Web marketing application, a powerful online tool with over a half million people logging in during the past year and millions of users overall. Schipul is based in Houston, and provides marketing services on the Internet to more than 300 organizations from a variety of service industries in local, national and international markets. Schipul's corporate clients include Evergreen Exhibitions, ExtremeTix, Inc. and Reliant Park, among many others. Additional information about Schipul is available at www.schipul.com and www.tendenci.com.

More Stories By Daniel Keeney

Dan Keeney is the president of DPK Public Relations, which represents PULSE, The Aldridge Company, Schipul - The Web Marketing Company, Society for Heart Attack Prevention and Eradication, ERHC Energy, Saint Arnold Brewing Company, Arocha Hair Restoration among other companies. Specialties include helping organizations increase their positive visibility and establish and strengthen relationships with influencers in their markets.